Welcome!

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Our People

Meet our exceptional staff ready to meet all of your beverage distribution needs in Western Wisconsin.

Office Staff

  • Randy Giertz
    PRESIDENT & CEO

    Employee since 1977

  • Josh Eager
    Business Manager

    Employee since 2015

  • Lara Riste
    HR Manager

    Employee since 2013

  • Priscilla Fuhrman
    Accounting Specialist

    Employee since 2005

Graphic Design

  • Barb Pederson
    Graphics Department Manager/Website Manager

    Employee since 2017

Sales Department

  • Cory Giertz
    Vice President of Sales

    Employee since 2009

  • Craig Anderson
    Sales Manager

    Employee since 1991

  • Jason Overbaugh
    Wine & Spirits Division Manager

    Employee since 2018

  • Jerry Shadick
    Soda Division Manager

    Employee since 2017

  • Tony Kern
    Brand Manager

    Employee since 2006

  • Randy Eckert
    Imports & Spirits Brand Manager

    Employee since 2011

  • Brad Knickerbocker
    Craft Brand Manager

    Employee since 2012

  • Tommy Helmer
    Soda Brand Manager

    Employee since 2015

  • Matthew Dragseth
    Sales Execution Coordinator & IT Admin

    Employee since 2012

  • Scott Weber
    Area Manager

    Employee since 1993

  • Troy Wilkens
    Area Manager

    Employee since 1991

  • Jesse Denning
    Area Manager

    Employee since 2000

  • Bruce L. Johnson
    Key Accounts Manager

    Employee since 1991

  • Scott Kaiser
    Key Account Manager

    Employee since 2012

  • Matt Uetz
    Key Accounts Manager

    Employee since 2014

  • Gregg Bauch
    Inventory Control

    Employee since 2000

  • Pat Fiege
    Inventory Manager

    Employee since 1995

Warehouse / Facilities

  • Scott Gilberts
    Facilities Manager

    Employee since 2003

  • Craig Turner
    Special Events Coordinator

    Employee since 2003

  • Jack Gutsch
    Night Loading Supervisor

    Employee since 2015

Service Department

  • Tucker Giertz
    Service Team Leader

    Employee since 2001

  • John Tobalsky
    Service Team Leader

    Employee since 1997

Quality In Everything That We Do

Learn more about us